> For the complete documentation index, see [llms.txt](https://help.paintscout.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.paintscout.com/support/dashboard-and-reports/reports/new-leads-report.md).

# New Leads Report

The New Leads Report in PaintScout shows how many new leads you receive and where they come from, so you can evaluate which lead sources perform best.

{% hint style="danger" %}
**Important:** this feature requires the paid **Operations add-on.**
{% endhint %}

Use this report to:

* Identify and monitor where leads are coming from.
* Compare opportunities by lead source or aquisition source.
* Optimize your strategy based on which sources bring in the most leads.

## What does the report show?

* **Number of new leads:** Total number of leads received during the selected date range.
* **Lead Source distribution:** Understand which lead sources brought in the most leads, based on how the lead heard about your business.
* **Acquisition Source distribution:** Keep track of which acquisition source brought in the most leads, determined by the form's location.

{% hint style="info" %}
If you're using our [Lead Forms](/support/operations/lead-forms/lead-forms-overview.md) feature, PaintScout tracks both lead source and acquisition source data to help you better understand where your business is coming from. [Learn more](/support/operations/lead-forms/lead-source-vs-acquisition-source.md)
{% endhint %}

<figure><img src="/files/3qb6qHnuFqvMqX6XrEDt" alt="Screenshot showing the New Leads Report with lead counts and distributions by lead source and acquisition source"><figcaption></figcaption></figure>

{% hint style="info" %}
**Have feedback on this report?** We'd love to hear your thoughts! [Click here](https://form.asana.com/?k=e-HTmvq2b_NFPbJCzN3JXA\&d=1200228571330231) to share your feedback and help us improve.
{% endhint %}

&#x20;&#x20;

## Related articles

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Lead Source Tracking</strong></td><td>Track and customize lead sources to understand where your painting leads come from and measure marketing effectiveness.</td><td><a href="/pages/KHJbQiD1f4Z7oI46nCSG">/pages/KHJbQiD1f4Z7oI46nCSG</a></td></tr><tr><td><strong>Integration Sources Report</strong></td><td>Track where your estimates originate from by monitoring integration sources like Workglue, Zapier, and other connected apps.</td><td><a href="/pages/GAMmL9RJtGNGvZoK38Ef">/pages/GAMmL9RJtGNGvZoK38Ef</a></td></tr><tr><td><strong>HeyPros</strong></td><td>Connect HeyPros via Zapier to automatically create work orders when estimates are accepted</td><td><a href="/pages/yEvZixWC1oID9CxsRd6L">/pages/yEvZixWC1oID9CxsRd6L</a></td></tr><tr><td><strong>Lead Forms Overview</strong></td><td>Introduction to PaintScout lead forms for capturing and organizing new leads directly into Operations with automatic contact and deal creation.</td><td><a href="/pages/xILYHOJVS5NlEFHYN924">/pages/xILYHOJVS5NlEFHYN924</a></td></tr></tbody></table>


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