> For the complete documentation index, see [llms.txt](https://help.paintscout.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.paintscout.com/support/dashboard-and-reports/dashboard-search-reporting/understanding-your-dashboard-metrics.md).

# Dashboard Metrics

Learn what each dashboard metric means including sales totals, win rate, dollars won, close rate, and open estimates tracking.

The PaintScout Dashboard is the first screen you see after logging in. It displays key sales metrics including total sales, win rate, close rate, dollars won, and open estimates.

<figure><img src="https://231248629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPyUbJF1GXLjxdJqm89IQ%2Fuploads%2Fgit-blob-9358051f92393dcd2164cab48a02bbab296a66cc%2F1349449101_9b3cf04695674413ccae37143be1?alt=media" alt="Screenshot showing the PaintScout dashboard overview with key business metrics and performance snapshot"><figcaption></figcaption></figure>

***

## What does the Sales metric show?

Sales is the total dollar amount of accepted estimates. It also displays the number of estimates won and the average value.

Click the **View** button to expand and see a detailed list of all accepted estimates.

<figure><img src="https://231248629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPyUbJF1GXLjxdJqm89IQ%2Fuploads%2Fgit-blob-e7be5a55af7d9d763e4c5d36aea890c3afb75db5%2F1349452302_36ed761607706e24b86c42d1f54c?alt=media" alt="Screenshot showing the Sales metric displaying total dollar amount of accepted estimates, number of estimates won, and average value"><figcaption></figcaption></figure>

***

## What does Total Estimates show?

Total Estimates counts all estimates created during the selected period in statuses: *Sent, Viewed, Accepted, On Hold, and Declined.* **Draft estimates are excluded.**

*Sent* and *Viewed* estimates are sorted by creation date. *Accepted* estimates are sorted by acceptance date, so you can gauge your win rate and conversion performance.

***

## What does Estimates Open show?

Estimates Open is the count of estimates still awaiting a customer decision. This includes any estimate in Sent or Viewed status.

***

## What is Win Rate?

Win Rate is the percentage of delivered estimates that were accepted by customers.

<figure><img src="https://231248629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPyUbJF1GXLjxdJqm89IQ%2Fuploads%2Fgit-blob-0225bafe1f0b0aa0625a69ed4753a9123747e088%2F1349453455_1bd6125631e3ef4a18787ae418a9?alt=media" alt="Screenshot showing the Win Rate metric comparing estimates delivered to estimates accepted"><figcaption></figcaption></figure>

***

## What is Dollars Won?

Dollars Won is the percentage of total estimate dollars that your team successfully closed.

<figure><img src="https://231248629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPyUbJF1GXLjxdJqm89IQ%2Fuploads%2Fgit-blob-caa14ec9507d9856506e1dd9e54358e5348bce3c%2F1349453903_2320dcb6197fb9cc0a55819df9c8?alt=media" alt="Screenshot showing the Dollars Won metric displaying the percentage of total estimate dollars successfully closed"><figcaption></figcaption></figure>

***

## What is Close Rate?

Close Rate is the percentage of estimates that receive a clear decision — either accepted or declined — rather than remaining open.

<figure><img src="https://231248629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPyUbJF1GXLjxdJqm89IQ%2Fuploads%2Fgit-blob-47cde5b899dd075a3736ff92c94799ee0e34f3ed%2F1349454297_7a3a294696b85de55e149fc635c2?alt=media" alt="Screenshot showing the Close Rate metric representing the percentage of estimates that received a clear decision"><figcaption></figcaption></figure>

For example, if you sent 10 estimates, 5 were accepted, and 5 were declined, your Close Rate would be 100%, as all estimates have been resolved!

{% hint style="info" %}
**Pro tip:** Your Close Rate should usually always be 100% or very close to! Get those yes's and no's from customers!
{% endhint %}

&#x20;&#x20;

## Related articles

<table data-card-size="large" data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>What is Close Rate?</strong></td><td>Understand how close rate measures the percentage of estimates receiving a decision, either accepted or declined, without remaining open.</td><td><a href="/support/dashboard-and-reports/dashboard-search-reporting/what-does-close-rate-mean.md">What is Close Rate?</a></td></tr><tr><td><strong>PaintScout Leaderboards</strong></td><td>Compare your sales performance against other PaintScout users with Sales and Win Rate leaderboards showing top 300 performers.</td><td><a href="/support/dashboard-and-reports/dashboard-search-reporting/paintscout-leaderboards.md">PaintScout Leaderboards</a></td></tr></tbody></table>


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